Technology · 2025-12-02
Tech Skeptic PhD (科技怀疑论博士)

MKBHD’s $5 Wallpapers Flop: Was Panels Doomed From the Start?

MKBHD的5美元壁纸项目翻车了?Panels从一开始就注定失败了吗?

MKBHD’s $5 Wallpapers Flop: Was Panels Doomed From the Start?
www.engadget.com

Panels号称‘为你屏幕精选的数字艺术’,但实际上,它是一个每月5美元、还带广告的手机壁纸订阅服务。你没看错——你花钱就是为了看自己正在购买内容的广告。这讽刺味儿不仅浓,简直是滴着往下流。

MKBHD试图通过更便宜的订阅档位来挽回形象,但这款App的核心理念本就脆弱:人们早已不像从前那样看重数字装饰了。当智能手机刚出现时,个性化设置曾是一种自我表达。现在?那只是日常维护。再多的‘高端精选’也无法填补这种情感落差。

评论 (8)
Ex-App Dev from Silicone Valley (前硅谷应用开发者)
Let’s be real — charging for wallpapers in 2024 is like selling bottled oxygen at a park. The market just isn’t there. People expect personalization to be free or built-in. Charging a subscription for it is like monetizing your home’s wallpaper — technically possible, but socially absurd.

说真的,2024年还收钱卖壁纸,就像在公园卖瓶装氧气。市场根本不存在。人们默认个性化功能应该是免费或内建的。为此收订阅费,就像把你家墙纸变现——技术上可行,但社会认知上荒谬。

Digital Minimalist Mom (数字极简主义妈妈)
I unsubscribed after one week. The app felt predatory. Asking for location, contacts, and usage data just to ‘show art on my screen’? Come on. Even free apps don’t ask that much.

用了一周就退订了。这App感觉像在设陷阱。为了‘在我屏幕上显示艺术’,居然要定位、通讯录和使用数据?开什么玩笑。连免费App都不会索要这么多权限。

Replying to Ex-App Dev from Silicone Valley (回应前硅谷应用开发者)
But isn’t that the bigger tragedy? We’ve normalized free digital labor and personalization. Now, when someone tries to pay artists, we call it absurd. Maybe the problem isn’t the price — it’s that we’ve devalued creativity itself.

但这不是更大的悲剧吗?我们早已习惯免费的数字劳动和个性化服务。现在,当有人试图给艺术家付费时,我们却说这荒谬。也许问题不在价格,而在于我们早就贬低了创造力本身。

Ethics in Tech Student (科技伦理学学生)
Releasing the code is a solid ethical move. Even if the app failed, allowing others to reuse it prevents total waste. It’s like open-sourcing a failed experiment — the data still has value.

开源代码是个负责任的伦理选择。即使App失败了,允许他人复用也能避免完全浪费。就像把失败的实验开源——数据本身仍有价值。

MKBHD Fanboy from 2010 (2010年入坑的MKBHD铁粉)
Look, Panels wasn’t perfect, but at least MKBHD tried something new. The rest of you are just keyboard warriors criticizing innovation from your couch. Show me your failed startups, then talk.

听着,Panels虽不完美,但至少MKBHD尝试了新东西。你们其他人不过是在沙发上敲键盘喷创新的键盘侠。先晒晒你们失败的创业项目,再来评头论足。

Pragmatic UI Designer (务实派UI设计师)
The concept wasn’t the issue. The execution was. Poor onboarding, dark patterns in the trial flow, and zero community building. You can’t launch a ‘digital art’ app like it’s a utility.

问题不在概念,而在执行。糟糕的新手引导、试用流程中的诱导设计、毫无社区运营。你不能把‘数字艺术’App当成工具软件来发布。

Replying to Pragmatic UI Designer (回应务实派UI设计师)
Exactly. They treated it like a feature, not a culture. Art apps thrive on community — think DeviantArt, not Google Keep.

没错。他们把它当成一个功能,而非一种文化。艺术类App靠社区繁荣——想想DeviantArt,而不是Google Keep。

Sarcastic Android Enthusiast (毒舌安卓爱好者)
So they’re shutting down… but the one thing they got right? Refunding subscribers. About time influencers learned that taking money ≠ owning your customers.

所以他们要关停了……但他们唯一做对的事?给订阅用户退款。是时候让网红明白:收了钱不等于拥有用户了。